Founded in 2000, by inspired eyewear designer Kip Arnette, Electric Visual has grown into a power house brand that is sold across the globe. For Electric, quality means attention to detail and superior craftsmanship in everything they make from sunglasses to backpacks. Driven by passion that comes from their diverse team of designers and athletes, Electric, finds its style and progressive looks ever changing but always cool, no matter what side of the lens you're on.